Russell Wilson continues to win hearts both on and off the field! Steelers star QB has shown his generosity again. Russell, 36, and his singer-wife, Ciara, have demonstrated an intense dedication to charitable work and giving back to the community. After benefitting several young children through their non-profit organization, Why Not You Foundation, they once again delighted their fans.

Taking to his official Instagram account, the Super Bowl XLVIII champion disclosed the details of his charitable foundation’s holiday project amid Christmas festivities. Along with sharing his charitable foundation, Why Not You’s post, he shared wonderful glimpses of their charity work. “Together we gave nearly 400 coats, hats, gloves, books, and all the holiday cheers to kids and families in need!” the post caption read.

Focused on providing health benefits and education to underprivileged kids in the community, the Wilson couple’s non-profit organization also helps them in fighting poverty. They mainly empower youth to embrace a ‘why not you?‘ attitude. Is it not impressive?

7 days ago, the high-profile NFL couple captivated the fans by announcing the starting of their first-ever non-profit organization “WHY NOT YOU Center” at Pittsburgh’s Boys & Girls Club. Through an Instagram video post, Mr. Unlimited expressed his exhilaration at that moment. “We launched our 1st ever “WHY NOT YOU Center” today at the Boys & Girls Club in Pittsburgh! Our @WhyNotYouFDN is so proud! A dream come true! GRATEFUL! @Ciara #WhyNotYou,” he mentioned in his post caption.

“Ready for your big break? @Ciara and @officialdanceicon are partnering up to find the next Dance Icon! Eight Dancers will head to a LIVE dance competition for a chance to appear in Ciara’s upcoming music video and take home $20,000. Are you ready to step it up?” the caption read.